Hello Tom , welcome to the LR family! I am also looking to secure my first store and would like to know more about your direct mail campaign. How many mailers did you send out? How frequently did/do you send? Whats the basic content of the letter?
I have sent out a few letters from the heart to targeted owners with some success?
Where I have found the most traction is in dealing with a distributor for the inside information on sellers who may be considering a sale.
Welcome again and here’s to your success!